The Diagnostic
A 2-week operating audit of your studio or portfolio. $3,500. Flat.
You get a scored Studio Scorecard, a 90-day prioritized roadmap, and a 60-minute findings call with the founder. No retainer. No commitment. No upsell deck.
What you get
Six deliverables. One scored report.
- Full P&L and operating audit, scored across the four StudioPulse frameworks
- Scored Studio Scorecard report (PDF), benchmarked to comparable boutique studios
- 90-day prioritized roadmap with explicit owner, action, and expected impact
- 60-minute findings call with the founder, recorded so you can share internally
- Reformer or equipment utilization analysis by time slot and instructor
- Intro-offer cohort conversion review with recommended scoring fixes
How it works
Two weeks. Four steps.
Week 1 · Data intake
We pull from Mindbody, Mariana Tek, ClubReady, Glofox, or whatever you run on. Plus your last 12 months of P&L.
Week 1 to 2 · Analysis
We build the Scorecard, model the unit economics, and surface the retention signals.
Week 2 · Findings call
60-minute call with the founder. Roadmap walkthrough. Q&A. Recorded.
Post-engagement
Optional upgrade to the Multi-Studio Operator Program with the Diagnostic fee credited.
Who it is for
Three operator profiles.
Single-studio owner considering location two.
You have one studio. It is profitable. You think the next one will work but you have not modeled it against your actual unit economics. We do that.
Multi-studio operator running 2 to 5 studios.
You have a portfolio. You suspect one location is dragging the rest. You want a clean read on which studio is actually performing and where the pay model is off.
Aspiring franchisor.
You are building toward an FDD. You need a real pro forma based on a real comparable unit. Not a marketing-optimized number.
What makes it different
Diagnostic vs the alternatives.
| What you get | Typical gym consultant | Typical studio software | StudioPulse Diagnostic |
|---|---|---|---|
| Boutique-studio native frameworks | |||
| Reformer / equipment payback math | |||
| Cohort retention modeling | |||
| 90-day roadmap, not a 50-page deck | |||
| Flat fee, no retainer | |||
| Findings call with the founder |
FAQ
Common questions.
- What data do I need to provide?
- Your last 12 months of P&L, an export from your studio software (Mindbody, Mariana Tek, ClubReady, Glofox, or Xplor Triib), and your current instructor pay structure. We send a one-page intake doc.
- Does this work if I am on Mindbody / Mariana Tek / ClubReady?
- Yes. We have built Scorecards from all five major boutique studio platforms. The deliverable is the same.
- Who owns the output?
- You do. The PDF report, the underlying analysis, the roadmap. All yours. We do not retain rights.
- What if my financials are messy?
- They usually are. Part of the work is getting them to a state where the unit economics actually mean something. We have seen worse.
- Can I upgrade to the full program after?
- Yes. If you sign on for the Multi-Studio Operator Program within 60 days, the $3,500 Diagnostic fee credits against the engagement.
- What if I only run a single studio?
- The Diagnostic works for single-studio owners. The Scorecard, unit economics, and retention frameworks all apply. The Studio Readiness section becomes especially useful if you are considering a second location.